Donald Mitchell

Marketers make the mistake of looking for the broadest possible audience and message. This article argues that picking the most influential and easy-to-influence audience and message is a better approach.

This article explains how to avoid mistakes in attracting visitors to your Web site.

To help others understand an important new concept, seek to symbolize what is sought. In that way, the meaning of your search will be clearer.

Many efforts fail because there isn't enough commitment. Make a large public commitment, and you will feel very motivated to take actions that are needed.

It's easy to get carried away with an exciting message. But that message can have more impact if you plan for what effects you want to achieve.

If you don't know exactly what you need to do, tell everyone and ask for their help.

A new idea can be better explained through putting the information into a familiar, interesting context. One of the best ways to do this is with a demonstration.

No matter how well prepared your speech or presentation is, unless the listeners understand and are interested you are in trouble. Be ready to respond by switching gears until you get the right response.

In this article, I describe how learning to meditate led me into unexpected learning.

This article explores a method for helping an audience appreciate the potential of developing more excellence.

Many people get caught up in business careers that make them unhappy. How can you live a great life and be successful in your business career? This article explains how you can learn to do both and includes questions to help you do so.

A little homework can make all the difference in starting new businesses or new jobs. This article describes the benefits of the right homework, and tells you what to do to prepare for success.

Every organization is hobbled by problems that everyone knows about, but no one has solved. This article describes methods for finding and accomplishing lasting solutions.

This article shows how having an expert coach can make tremendous differences in developing an entrepreneurial business.

Clients will teach you what you need to know about what services they need and how they want those services provided. But you have to be a sincere student of your current and potential clients to gain the right learning.

Graduates leave school filled with powerful-sounding theories; theories that are often difficult to apply. When first working on applying those theories, check with an expert before finalizing your decision.

A first job is critical to completing your education. Try to get one where you can meet the top people in your field. You'll see what they are missing and can plan a better career path as a result.

If you are willing to improvise, you'll find paths to success that are invisible to all.

Mentors are in a better position to advise you on what challenges to take than you are. Listen and act!

By paying attention to hard work, imagination, and education, you can transform you situation. Here's an example of what I learned.